Organising your website content
Finding the right words
Make your information easy to find
Giving your brand a voice and face
Creating your identity
Organising how your website is structured and how users find what they need is key to the success of your website. Defining your information architecture and mapping your content is a visual technique that will help you see your content as it relates to the goals of your client, the goals of your site users and all the other pieces of content in your website.
Our wireframing, prototyping, persona mapping, card sorting and interaction design techniques help you position content in a more effective way. We can also help you find the right words and tone of voice to match your brand and business concept.